LinkedIn is a platform designed for professional engagement – both at an individual and business level. Social Media Manager currently supports LinkedIn personal pages making regular engagement on LinkedIn easier. SMB professional services firms such as law and accounting firms will greatly benefit from having the ability for users to view engagement and post to LinkedIn using Social Media Manager. Social Media Manager has plans to support business pages in the near future.
Social Media Manager uses best practice user login security and has built in individual permission capability to assign users specific tasks – read, review, edit and distribute. There are also built in approval mechanisms, which can be set up to ensure that posts are approved before being published.
Social Media Manager’s Instagram driven functions are upgraded in line with Instagram’s public API releases. Currently, Instagram only offers viewing of community feeds and Instagram available analytics. Users can quickly view their Instagram statistics and feeds centrally in Social Media Manager while viewing activity on all their pages, and access Instagram directly to post.
Social Media Manager is intuitive and built with simplicity. A built in Getting Started Wizard upon login for the first time will help navigate users to connect and get up and running to publish a post. Social Media Manager enables a business to manage multiple social media pages centrally without needing to individually access each social media platform.
As a business grows their social media presence, Social Media Manager supports the growth. Social Media Manager range of packages allows for more users and more pages.
You will be either talking to a small business owner, who is interested in knowing how the benefits of the solution will help grow their business and save them time, as well as ensuring that they can have greater control over their branding or users. You may be talking directly with the person responsible for social media marketing the business, who will be interested in how the solution can aid their marketing efforts in managing social media effectively, raise brand awareness, achieve greater take up of offers, and help demonstrate their marketing success. In the instance that you are talking with a business who may already have a solution in place, it might be worth looking for current pain points they are experiencing with their current solution – features, usability, price.
1.Simplicity to manage content across multiple social media pages across multiple social media platforms with multiple users.
2.Low cost solution with high impact on time savings for SMB’s.
3.Reliable product utilizing Manalto’s (MTL.ASX) enterprise-grade technology.
Social Media Manager enables a business to manage their social media presence from a single dashboard, with ability to centrally update, post content inside Facebook, Twitter and LinkedIn. An SMB can view community feeds across all managed pages and accounts on the platforms supported by Social Media Manager. You can control and view who has access to post, track activity and assign permissions, eliminating the need to grant direct access to your social media pages.
Studies show it takes a midsize business about 32 hours a month to capably handle a single social media platform (Forbes.com) Finding adequate time to manage more than one social media page – either on the same platform or across multiple platforms can be challenging. Add to this, the challenge of coordinating multiple users, ensuring consistent branding and consciously engaging with their social media community to grow the business.
If your business runs with two to two hundred social media pages, may have more than one user updating pages, and is looking to save time and better manage how they push out posts and effectively engage with their community to grow their business… Well than Social Media Manager suits you perfect!