No Website? Your Company Is Losing Business

It is hard to imagine companies without websites. It is also easy to assume that having a social media presence on Facebook, Instagram etc. is enough, but it is not.   In order to have a successful business in this modern marketplace, it is essential to have a professional website. Your website opens your business and brand to the world. If by just using Facebook, Twitter and Instagram, you can see growth in your business, imagine how much more you would if you also had a website?   Don’t agree?  Here are some ways a website can help your company to significantly build its clientele and increase revenue.   Customers Expect You To Have A Website This expectation lies in the fact that your competitors already have websites.  As a result, even if potential clients learn of your business via word-of-mouth they will search for you on the internet. Even when customers are aware of and are familiar with a company’s brick and mortar location, they will still go online to check out customer reviews and to see exactly what you do up close.   At the end of the day in this technologically advanced society if you do [...]

Keys to Building a Successful E-Commerce Store

Building and setting up your e-commerce store is easy as a click of a button these days. So simple that the steps involve deciding on your product line, registering your site’s domain, and choosing an e-commerce platform to host your site on. Yes, today opening an e-commerce store is faster than ever but in order to have a fighting chance in the industry, there are some keys you need to have at your disposal in order to be successful. This article is going to breakdown the necessary keys needed to unlock the door to your e-commerce success. Let’s dive in. 5 Steps to Opening your E-Commerce Store Step 1: Choose and Register Your Domain Name The identity of your brand is tied to your domain name and so it is important to invest quality time in choosing the best domain name that represents your brand and e-commerce store. You want a name that is catchy and short. It needs to be memorable while also telling your prospective customers what your brand is all about. Once you’ve chosen your domain name it is time to register it. Step 2: Choose a Web Host Once your domain is registered you need [...]